First Touch Studio is a creative marketing studio for startups and SMEs. We build brands, run campaigns and set up the systems behind them. The test for everything we make is simple. Does it move the business forward?
Twenty years working across marketing agencies, startups and in-house teams taught us what actually moves a business and what just looks busy. Most marketing falls into the second category. Activity that fills a report but doesn't change anything that matters.
Marketing was also getting harder. More channels, more tools, more noise. Modern tools promised to help, but most businesses were buying them without a brief and getting generic results. The gap between what marketing could do and what most businesses were getting kept widening.
First Touch Studio was built to close that gap. Sharp strategy, strong creative, and the modern tools that make good work faster, all pointed at outcomes you can actually measure. Based across Brisbane, the Gold Coast and Canberra, serving clients nationally.
Not values on a wall. These govern what we take on, how we price, and when we tell a client they need someone else.
We don't pitch a scope before understanding the problem. The brief comes from what we find, not from what we want to sell.
Reach and frequency are easy to report. Revenue, leads and market position are what we actually aim for. The two aren't the same thing.
Quality is the whole point. Every piece of work leaves here held to a standard we'd put our own name on, because we do.
We use modern tools, including AI, where they make work genuinely better or faster. Never for the optics, never as a shortcut past the thinking.
If you need something we're not right for, we say so. Sometimes that means walking away from a scope. Your trust is worth more than the invoice.
The best marketing is usually clearer and more direct than most businesses produce. We push in that direction on every brief.
Every agency now claims AI. Few will tell you where it genuinely helps and where it makes work worse. We use modern tools because they make good work faster. The strategy, the ideas and the judgement stay human. That's the whole point, not a compromise.
Tell us where your business is. We'll tell you what we'd focus on and whether we're the right fit.
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